Desi ghee has been considered an important ingredient for cooking and health for centuries in Pakistan. Due to the increasing demand for natural and pure products, the Desi Ghee Business in Pakistan has become a lucrative opportunity in today’s times. Whether you want to start it from home or sell it online this business has the potential for low capital and high profits.
How to Start Desi Ghee Business in Pakistan
Step 1: Market Research
Understand the local market, consumer trends, and competition.
Find out which people prefer most – cow, buffalo, or A2 ghee.
Step 2: Selecting Raw Material
Procure pure milk, preferably from a local farm or dairy farm.
Quality milk is the foundation of a successful ghee business.
Step 3: Ghee Making Process
Prepare curd from milk.
Separate butter by churning the curd.
Melt butter to get ghee.
Filter and pack in clean bottles or jars.
Step 4: Legal Registration
Get your business registered with FBR or SECP.
It is important to get a license from the Food Authority to build trust.
How to Start Desi Ghee Business Online
Create your brand website or Shopify/Daraz store.
Market on social media pages (Facebook, Instagram, TikTok).
Upload videos showing the preparation, purity and health benefits of ghee.
Have a case-on-delivery system for online orders to build trust among buyers.
How to Start Desi Ghee Business from Home
If you are at a beginner level, start making ghee in small batches at home.
Use clear glass or food grade plastic jars for packaging.
Create a brand name and label for your ghee.
Start selling in local markets or social media groups.
How to Start Desi Ghee Business in Lahore
Contact dairy farm suppliers and milk collection centers in Lahore.
Build your supply network in wholesale markets like Shadman, Akbari Mandi, or Johar Town.
Obtain a food business license so that your brand can operate legally.
Setting up a stall at food expos or bazaars in Lahore is the best strategy for brand launch.
Desi Ghee Business in Urdu
If you want to target Urdu speaking areas:
Prepare your packaging and advertisements in Urdu.
Tell the consumers the benefits of ghee in simple language.
Urdu content is increasingly popular on social media, so make videos and posts in Urdu.
Profits and Prospects
The ghee business gives a net profit of 25% to 40%.
The demand for pure and flavorful ghee is constantly increasing.
If the quality is maintained, you can easily enter the brand level business.
Conclusion
The Desi ghee business is a long-term and profitable opportunity in Pakistan. Whether you start from home or set up a factory in a big city like Lahore. If you focus on pure quality, clean packaging, and good marketing, this business can give you excellent profits.